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Microsoft has added advert-type notifications to the File Explorer before, with the company showing similar promotions for its OneDrive as user Tero Alhonen points out.  Since this test was only spotted in a Windows 11 Insider build, Microsoft may ditch the idea due to the protests from users not wanting to see ads in File Explorer. As stated in the report, Microsoft may have scrapped the idea once the backlash kicked off, as Bleeping Computer couldn’t find any adverts when looking for them. While it may be a small test, it’s clear that many Windows 11 users aren’t keen on seeing another set of ads in an unlikely place. 

Windows 11 shows ads in File Explorer   Microsoft tests promoting its own products  Update  - 16Windows 11 shows ads in File Explorer   Microsoft tests promoting its own products  Update  - 55Windows 11 shows ads in File Explorer   Microsoft tests promoting its own products  Update  - 35Windows 11 shows ads in File Explorer   Microsoft tests promoting its own products  Update  - 95Windows 11 shows ads in File Explorer   Microsoft tests promoting its own products  Update  - 77Windows 11 shows ads in File Explorer   Microsoft tests promoting its own products  Update  - 46